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Post by account_disabled on Nov 15, 2023 5:03:08 GMT 1
Delivering everything you need in the city, with a delivery time of less than half an hour. Now same hour delivery has been normalized and it feels like having your own butler service in-house just to make life easier. Now it is the end of and the online grocery delivery service has become an industry in its own right. Billionaire investments were collected for large-scale operations in many global markets. Getir, Gorillas, Flink, Weezy, Zapp, Doordash, and GoPuff are just some of the new players in the US and Europe alone. This is not a coincidence, but a reflection of a lockdown and the hybrid way of working, which is blurring the work-life balance. And the promise that you don't have to leave the house to have that one item you forgot delivered to your home photo editor within minutes. The pinnacle of convenience A level of convenience now locked into our behavior and expectations from which there is no turning back. The example: Getir Getir started in Turkey in as ultra-fast grocery delivery. It combines a fleet of scooters and EV bikes with dark shops inner city warehouses for local distribution, regular promotions to customers and a promise of to minute doorstep delivery. Like many others, Getir is setting new standards for customer experience and leaving big shoes for companies to fill. Delivery of everything is a serious threat to the current business model of supermarkets. In terms of market share, the micro-delivery companies will probably only appeal to a certain segment.
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